Wednesday May 2, 2012

 

7:30 am – 6:30 pm

Attendee & Media Check-in

Attending conference events requires you to have your registration credentials. Please stop by and pickup your badge and registration materials upon your arrival.

Micro Matic Draft Dispense Institute Course check-in is located outside of Royal Palms room.
Craft Beer Wholesalers Conference check-in is located outside of San Diego room.

Track(s): Week Events
Location(s): Golden Pacific Foyer

 

7:30 am – 5:00 pm

Sponsor & Exhibitor Check-in

Set up your booth today. You must check in and have your credentials to enter the exhibit areas.

Track(s): Tradeshow, Week Events
Location(s): Grand Ballroom Foyer

 

8:00 am – 5:00 pm

Brewery Tours

Sponsored by Pall Corporation
Pall Corporation

 

 

Each year at the Craft Brewers Conference, the Brewers Association likes to showcase brewery members in the area, while providing a fun side event in which conference attendees get to see the area and sample some fantastic craft beer.

*Note: All brewery tours are subject to change.

 

San Diego City Tour

  • Coronado Brewing Company
  • Mission Brewery
  • Pacific Beach Ale House
  • San Diego Brewing Co.
  • Pizza Port Brewing Co. – Ocean Beach

North County Coastal Tour

  • Back Street Brewery – Vista
  • Breakwater Brewing Co
  • Oceanside Ale Works
  • Left Coast Brewing Company

North County Inland Tour

  • Lost Abbey / Port Brewing
  • Mother Earth Brew Co
  • Iron Fist Brewing Co.
  • Societe Brewing Company

Central City Tour

  • Lightning Brewery
  • Stone Brewing Co. – World Bistro and Gardens
  • Ballast Point Brewing Co. – Main Brewery

Mid Town City Tour

  • AleSmith Brewing Company
  • Green Flash Tasting Room and Beer Garden
  • Karl Strauss Breweries
  • Oggi’s Pizza and Brewing Co. – Mission Valley

Track(s): Week Events

 

9:00 am – 4:00 pm

Micro Matic Draft Dispense Institute Course

Learn the basics and necessities for correct beer dispensing. Taught by Scott Zuhse of Micro Matic, this informative seminar will take you from the basics of equipment used through system design and installation. This program will also cover how to maintain the beer dispensing system after the installation.

Seminar includes

  • world class training manual
  • support material
  • morning coffee
  • lunch

Limited capacity. Additional fee required.

About the instructor:

Scott Zuhse joined Micro Matic in 2002 after career of 18 years at the Coors Brewing Company where he held numerous positions within the Sales and Organizational Development departments. During this time, Scott worked 10 years in the Coors National Draught Sales and Service department where his most recent assignment as Training/Research and Development Specialist included conducting the basic and advanced draught training certification workshops.

Scott brings a wealth of knowledge and his “passion” for draught beer quality into the classroom. He has worked extensively assisting in continuous improvement with retailers, beer distributors and the leading manufacturers of beer dispensing equipment.

Track(s): Draft Dispense Course, Week Events
Location(s): Royal Palm Salon 1-3

 

9:00 am – 4:00 pm

Craft Beer Wholesalers Conference

Wednesday includes morning coffee, roundtable workshops, lunch and CBC Welcome Reception.

For more networking opportunities and educational seminars including the “Selling Craft Beer” seminar track, also register for the Full Conference Package.

You must be a craft beer wholesaler to attend the Craft Beer Wholesalers Conference. Proof of wholesalers license must be submitted. Special exemptions are to be determined.

9:00 Breakout Groups

  • Bud
  • Miller/Coors
  • All Others

10:30 E-mail and bathroom break

10:45  Return to morning breakout groups

12:00  Lunch

1:00  Breakout Groups #1 – #9

2:45  E-mail and bathroom break

3:15  Return to Afternoon Breakout Groups

4:30 All groups meet together to discuss conference pros and cons and the people to run next year

Track(s): Craft Beer Wholesalers Conference, Week Events
Location(s): San Diego Room

 

6:00 pm – 8:30 pm

Welcome Reception

Sponsored by

Briess Malt & Ingredients Co.
Hopunion LLC
White Labs

Must be registred for the conference to attend.

Buses will depart the Town & Country via the Atlas Foyer for a short ride to the San Diego Zoo nearby.

Track(s): Receptions & Hospitalities
Location(s): San Diego Zoo