Exhibitor Information

CBC Booths Have Sold Out!
Is your company interested in exhibiting? Sign up on the wait list. See the Resources Box on the left to download a list of exhibiting companies and view floorplans. If your company is signed up to exhibit, the Exhibitor Services Manual for ordering booth furnishings and services will be available in January.

2012 Brew Expo Hours – Expanded hours this year!
You asked and we listened. Due to attendee requests for more trade show time, the trade show will be open 2.5 hours longer in 2012.
Thursday, May 3 – 11:00 am – 5:00 pm
Friday, May 4 – 9:30 am – 4:00 pm
Exhibitor Set Up Time
Wednesday, May 2
(8:00 am – 5:00 pm)
Exhibitor Tear Down Time
Friday, May 4
4:00 pm – 10:00 pm – Exhibitors should not begin dismantling booths prior to close of show.

Exhibit Fees
Brewers Association Allied Trade Members
Each 8′ x 10′ booth = $1,800
Non Members (Join the Brewers Association as an allied trade member now and save!)
Each 8′ x 10′ booth = $2,500
All companies
Add $100 (per exposed corner) for a corner booth charge.
With each booth purchased you receive:
- Three (3) complimentary “BrewExpo Only” badges
- includes access to welcome reception, BrewExpo, keynote address, Thursday & Friday lunch. Access to seminars is NOT included with these complimentary badges.
- One 8′ deep x 10′ wide booth space (space is carpeted and does not include any furnishings. Each booth includes 8′ high back drape and 3′ high side drapes)
- A 25 word company description for web site exhibitor listing and in the show directory (must be received by early February (exact date TBD) to be included in printed directory.
Each company may request a maximum of eight (8) Visitor Passes for the trade show. (If a company purchases 2 booths, the maximum number of visitor passes is still 8). Each Visitor Pass allows entrance to the tradeshow floor for one (1) day and is valid only on the day it is redeemed (Thursday or Friday). All attendees must be 21+ with valid ID and must show professional affiliation with the brewing industry.
Location
BrewExpo America will be held in the Grand Hall of the San Diego Town & Country Resort and Conference Center with additional exhibits located in the Big Tent (adjacent to the Grand Hall) where food and beverages will be served. See Floor plans in Exhibitor Resources area on the left side of this page.
Booth size
All booths are 8′ deep x 10′ wide and are carpeted (color of carpet is black). Booth price includes 3′ high green side drape and 8′ high green and black back drape.
In order to have a variety of exhibiting companies offering products and services at the show, each exhibiting company is limited to a maximum of 2 booths. Companies wishing to group multiple booths together from various affiliated companies may do so based on space availability. While other special requests regarding booth selection and placement may be considered, all special requests may be subject to additional administrative fees.
Grand Hall Access Door Dimensions
Access doors for the Grand Hall are 12′ W x 14.2′ H
Please take this into consideration when planning your booth display.
Big Tent Exhibit Hall Dimensions

Big Tent - Exterior
Access dimensions during load in of freight on Tuesday, May 1 in the Big Tent is 14′ W x 14′ H. Glass doors on the tent are 6′ wide and 7′ tall. Please take this into consideration when planning advance shipping and your booth display. No heavy equipment in the Big Tent. Ceiling height at some perimeter booths is 10′ due to braces every 16′, but ceiling height is actually 14′ high in most areas. View an architectural drawing with height limitations shown on the Big Tent View floor plan in the Exhibitor Resources area.
Exhibitor Services
Freeman Decorating will provide general decorating services for the trade show. Exhibitor Service Kits will be available on line in January, 2012. Exhibitor Services information will also be available on this page in the Exhibitor Resources area.
8.9.11 – WARNING: Fair Guide & Expoguide Scam
The Austrian publishing company Construct Data Verlag GmbH, which operates internationally, is sending out advertising communications virtually worldwide for entry in an online fair exhibitors’ directory bearing the name “Fair Guide”. Because the timing of this communication is close to that of the respective fair/conference date, and due also to the presentation, recipients often have the false impression that, even when signed and submitted, this is a free entry and/or entry / update for the official exhibitors’ directory of the respective fair/conference organization, although completing the entry is in fact subject to a charge, and entry has nothing directly to do with the fair mentioned or its organizer.
Recently, several Craft Brewers Conference exhibitors have been contacted by this company (eg. Expo Guide, FairGuide.com, Construct Data Verlag) asking them to complete a form providing company details and pay for an online program listing for the Craft Brewers Conference.
WARNING: Brewers Association is not in any way affiliated with these organizations. DO NOT SIGN ANY FORMS FROM THEM.
Expo Guide/FairGuide.com/Construct Data Verlag target companies through legitimate exhibition guides. They claim to offer conference listing services. They use a form inviting exhibitors to complete the form for an entry in an on-line directory. Above the form they print the conference name in large type, leading some people to believe it is a company with whom we work.
Unsuspecting exhibitors who sign and return the form are then contracted into a three-year, non-retractable agreement, which could cost you a significant amount of money, with no foreseeable benefits.
In the small print on the bottom of the form, costs of $1,717 USD per year are outlined, for the duration of three years. Unfortunately, a lot of people do not see this and sign the contract.
If you are contacted by a company other than Brewers Association or our official vendors (Freeman Company for exhibitor services or PRG for AV services), please exercise caution and contact us if you have any questions.
There are several websites that warn of this scam- http://stopecg.org/construct_data_fairguide.htm
