HopSource: Harnessing the Power of Thousands of Noses

We want YOU (and your nose) to choose future U.S. aroma hop varieties.

Make your way to the Brewers Association booth to rub and smell promising experimental hops. Takes less than 10 minutes and utilizes an easy-to-use tablet-based app format.

No RSVP required. Just swing by—and you’re encouraged to come for multiple sessions. This event is free. Must be 21 or older.