Richard Montañez, Former Vice President of Multicultural Marketing and Sales at PepsiCo to Deliver Keynote
Presented by the Brewers Association, the Craft Brewers Conference® (CBC) is the largest industry gathering in the U.S. for concentrated, affordable brewing education, and idea sharing to improve brewery quality and performance. The conference brings together professionals across the industry for educational seminars and workshops led by the top minds in the beer world and access to BrewExpo America®, the largest brewing trade show in the U.S.
As small and independent craft brewers face unique opportunities and challenges, CBC allows them to connect with their colleagues and comrades to share ideas and learn about relevant topics ranging from brewery operations and diversity, equity, and inclusion (DEI) to sustainability and government affairs, while shopping for the products and services they need to run their breweries.
Former Vice President of Multicultural Marketing and Sales at PepsiCo
Richard Montañez started his PepsiCo career at Frito-Lay in 1976 as a janitor and is recognized as the creator of the Flamin’ Hot line of products, which have become a billion-dollar business and a cultural phenomenon. Recognized for his visionary leadership, ability to innovate and his commitment to diversity, he has received several notable awards and is often named one of the most influential Latinos in corporate America.
Additional speaker highlights include:
Colorado Convention Center
700 14th St
September 9 – 12, 2021
Media interested in attending and covering the 2021 Craft Brewers Conference ® & BrewExpo America® must apply for press credentials.
Jenelle Scott, Backbone Media (on behalf of Brewers Association), 970.963.4873 ext. 1224.
About the Brewers Association
The Brewers Association (BA) is the not-for-profit trade association dedicated to small and independent American brewers, their beers and the community of brewing enthusiasts. The BA represents 5,400-plus U.S. breweries. The BA’s Independent Craft Brewer Seal is a widely adopted symbol that differentiates beers by small and independent craft brewers. The BA organizes events including the World Beer Cup®, Great American Beer Festival®, Craft Brewers Conference® & BrewExpo America®, SAVOR™: An American Craft Beer & Food Experience, Homebrew Con™, National Homebrew Competition, and American Craft Beer Week®. The BA publishes The New Brewer® magazine, and Brewers Publications® is the leading publisher of brewing literature in the U.S. Beer lovers are invited to learn more about the dynamic world of craft beer at CraftBeer.com® and about homebrewing via the BA’s American Homebrewers Association® and the free Brew Guru® mobile app. Follow us on Facebook, Twitter, and Instagram.
The Brewers Association is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, gender, religion, age, disability, political beliefs, sexual orientation, or marital/familial status. The BA complies with provisions of Executive Order 13672 and the rules, regulations, and relevant orders of the Secretary of Labor.