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Media Access Requirements

The Craft Brewers Conference® & BrewExpo America® (CBC®) is open to working media from trade and consumer-focused outlets. Qualified journalists wishing to cover CBC must apply for media credentials. The credential application must be completed for each staffer who plans to attend from your media outlet. Unless otherwise pre-approved, media outlets are limited to a total of four (4) credentials.

Qualified journalists wishing to cover CBC must apply for media credentials.

Please note:

  • In some cases, we may request additional verification about your past work or coverage plans. Those who have attended CBC under media credentials in the past may be asked to show coverage they produced as a result of press access.
  • A history of being registered at previous Brewers Association events, including CBC, does not guarantee approval for media credentials.
  • Applications may take up to two weeks to process.
  • Media credentials include access to the welcome reception on Sunday, May 7.
  • Credentialed media are not permitted access to the following: pre-conference education, voting members’ meeting, political action committee events, and state guild meetings/seminars.
  • While media credentials do not include access, pre-conference workshops are available for purchase.
  • Disclaimer: All media credentials will be provided at the discretion of the CBC media staff per the CBC Media Access & Requirements. CBC reserves the right to accept or deny credentials.

If you have any questions, please email Meg Papanastassiou (Weldon).

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Working Media Qualifications

Media credentials are reserved for working members of the press only. This includes, but is not limited to, editors, reporters, book authors, producers, camera crews, and photographers. Credentials will not be granted to non-editorial media professionals including, but not limited to, publishers, general managers, account representatives, sales executives, brand executives, and PR/marketing representatives, as well as anyone whose primary purpose for attending CBC is, in our judgment, for reasons other than covering it as working news media.


Freelancers must provide a verifiable letter of assignment from a bona fide media outlet.

Social Media Influencers
Influencers must have at least one verifiable social media account with a relevant and substantial following of more than 5,000 followers and demonstrate active engagement. Applicable social channels include Facebook, Instagram, Twitter, and YouTube.

Blogs must be established and reflect current craft brewing/beer- or food and beverage-related news. New posts must be published at least weekly. Blog traffic must exceed 5,000 unique visits per month. Individual company and personal blogs will not be considered for credentials. Bloggers should be prepared to submit verification of website analytics upon request.

Video Production Companies

Production crews hired by breweries or other non-media companies to film at CBC will not be considered for media accreditation.

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Apply for Media Credentials

Use promo code CBCMedia2023 on the welcome page when applying for media credentials:

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Filming at CBC

If your organization plans on filming any kind of video content at CBC, you will need to check-in at media registration for instructions prior to beginning work. Unauthorized film crews may have their credentials revoked.

Please note, seminars may only be filmed with prior approval from the speakers. Any live streaming of seminars, including Facebook Live broadcasts, is prohibited.

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Media Check-In & Badge Pick-Up*
Saturday, May 6, 2023 8:00 am – 5:00 pm
Sunday, May 7, 2023 7:00 am – 7:30 pm
Monday, May 8, 2023 8:00 am – 5:00 pm
Tuesday, May 9, 2023 8:00 am – 5:00 pm
Wednesday, May 10, 2023 8:30 am – 3:00 pm

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Media Center Hours*
Monday, May 8, 2023 8:00 am – 5:00 pm
Tuesday, May 9, 2023 8:00 am – 5:00 pm
Wednesday, May 10, 2023 8:30 am – 7:00 pm

*Hours are subject to change. 

Credentialed media will have access to a media center.

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Meg Papanastassiou (Weldon)

Backbone Media

970-963-4873 x212 | Email Meg

Ann Obenchain

Vice President, Marketing & Communications

303-447-0816 x 193 | Email Ann

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