Media Resources
- Media Tool Kit
- CBC Media Access Requirements
- Filming at CBC
- Media Check-In & Badge Pick-Up
- Media Center Hours
- Contacts
Media Tool Kit
- 2021 Media Credentials Application – Registration opens Q2, 2021
- Media Kit
- B-roll*
- 2019 Press Photos*
*Please be sure to include the required photo credit whenever using any of these images: Photo © Brewers Association.
CBC Media Access Requirements
The Craft Brewers Conference® & BrewExpo America® (CBC) is open to working media from trade and consumer-focused outlets. The credential application must be completed for each staffer who plans to attend from your media outlet. Unless otherwise pre-approved, media outlets are limited to a total of four (4) credentials.
Qualified journalists wishing to cover CBC must apply for media credentials.
Please note:
• In some cases, we may request additional verification about your past work or coverage plans. Those who have attended CBC under media credentials in the past may be asked to show coverage they produced as a result of press access.
• A history of being registered at previous Brewers Association events, including CBC, does not guarantee approval for media credentials.
• Applications may take up to two weeks to process.
• Credentialed media are not permitted access to the following: Craft Beer Wholesalers Symposium, Cicerone, Voting Members’ Meeting, political action committee events, and state guild meetings/seminars.
• Disclaimer: All media credentials will be provided at the discretion of the CBC media staff per the CBC Media Access & Requirements. CBC reserves the right to accept or deny credentials.
If you have any questions, please email Jenelle Scott.
Working Media Qualifications
Media credentials are reserved for working members of the press only. This includes editors, reporters, book authors, producers, camera crews and photographers. Credentials will not be granted to non-editorial media professionals including publishers, general managers, account representatives, sales executives, brand executives and PR/marketing representatives, as well as anyone whose primary purpose for attending CBC is, in our judgment, for reasons other than covering it as working news media.
Freelancers
Freelancers must provide a verifiable letter of assignment from a bona fide media outlet.
Video Production Companies
Production crews hired by breweries or other non-media companies to film at CBC will not be considered for media accreditation.
Filming at CBC
If your organization is filming video at CBC, you are asked to check-in at media registration for instructions prior to beginning work. Unauthorized film crews may have their credentials revoked.
Seminars may only be filmed with prior approval from the speakers. Any live streaming of seminars, including Facebook Live broadcasts, is prohibited.
Media Check-In & Badge Pick-Up | |
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TBD |
7:00 am – 8:00 pm |
TBD |
7:00 am – 5:00 pm |
TBD |
8:00 am – 5:00 pm |
TBD |
8:00 am – 3:00 pm |
Media Center Hours | |
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TBD |
8:00 am – 5:00 pm |
TBD |
8:00 am – 5:00 pm |
TBD |
8:00 am – 8:00 pm |